Enhance your Social Influence with Facebook Marketing Now

Increase your Conversions by building powerful marketing funnels through Facebook!

1Why advertise on Facebook or Instagram?

Meta has over 2 billion active users on Facebook & Instagram and marketing on Facebook gives you the opportunity to reach your current customers, potential new customers or people interested in your business.

Whether you are just starting out or an established brand, Meta offers you unlimited choices to achieve your objectives.

2Build your Brand Awareness online

In today’s always connected world, you need to stay in people’s minds constantly. With organic reach declining, advertising on Facebook is the most effective way to reach your audience most likely interested in your business.

Tell your brand story, educate your customers, engage with them and build your funnels.

3Find new clients to grow your business

Engagement with your followers is great but it does not equal to conversions. You have to ensure your marketing funnels are in place to take advantage of reaching new clients and growing your client base as well as building relationships. Meta provides a myriad of tools that can help you achieve these goals and optimising it all to work seamlessly is the key to a successful campaign.

4Increase your sales with Facebook Ads

We’ll display your ads when people are searching for products or services like yours. This signals their intention and it’s a prime factor that increase conversion. We’ll ensure your ads appear on Google Search and Maps as well as across the display network of partner sites.

See your results improve when people click on the ads to call your business, get directions or visit your website!


Achieve outstanding outcomes that align with your goals now!

Take advantage of using Facebook Marketing to improve your business.


Reach your audience easily to build up your brand recognition. Choose from various objectives to achieve your goals.


Start by attracting your audience, then move on to increasing their engagement and finally convert them to be your customers.


Increase enquiries in WhatsApp or Messenger when your ads reach the intended audience for higher closing rate.


Why Choose Us?

Meta Certified Company - Optisage Technology Sdn Bhd

We are a Meta Media, Certified Company - our Facebook Media Advertising department has earned both Media Buying and Media Planning certifications, proving their expertise in using Meta's tools and technologies to drive results for our clients.

Leverage on the power of Facebook with our experts to increase revenue and build your brand’s social presence today.

We'll manage your Facebook campaigns through proper planning, identifying your funnels and target audience with optimisation and ensuring the best ROI for your ad spend.


Your Success is Our Priority

The most accurate indicator of our ability to support you in building a successful business is our track record. Our ultimate goal is to support your success in light of the goals we establish for you. Our experts will develop a strategy for a proposal that includes all of your goals and a workable plan that we can implement and scale up once all optimizations are made for long-term effectiveness.


5.2% Average CTR

While a 5.2% average may not seem very high, you need to consider that Facebook’s average Click through Rate (CTR) is only 0.90%. With our strategy and optimisation in place, we often exceed our average CTR in our campaigns as we constantly monitor all the factors involved such as headlines, audience targeting, visuals as well as A-B testing.


3.9million Facebook page reach

Our client came to us with their new Page that needed to gain traction within a short amount of time. We used a multi strategy campaign to drive awareness and reached over 3.9 million users (over 12 million impressions) within 90 days and averaging over 4,000 active daily users on their Facebook Page, an improvement of 3,900%.


RM 1.89 average CPC

Facebook’s average Cost-per-click is around RM4.32 but we have managed to consistently average below that with prudent planning, optimisation and making tweaks during the campaign period. It’s never a ‘launch and forget’ affair for us as we only want the best for all our clients. Our certified experts are always at hand to ensure your success.


Your Specialised Facebook Marketing Consultants

You need certified experts to harness the true potential of your marketing campaign and the strategies that you need to put into place. Let our Certified Facebook experts execute your campaigns with the correct objectives to drive long term success.

With over 15 years of experience in the digital industry, our Facebook specialists have in-depth knowledge on optimisations and analysing insights for optimum results.





FAQs about Facebook Marketing

What is Facebook Marketing? Isn’t that just using Boost Post function?

Facebook Marketing refers to the use of Facebook's advertising platform to promote products, services, or brands to its users. This can be done through various ad formats such as images, videos, carousels, and more.

Facebook Marketing is not limited to just using the Boost Post function. Boost Post is a feature that allows you to increase the visibility of a specific post on your Facebook Page by paying to promote it to a wider audience. However, Facebook Marketing encompasses a wide range of advertising options, targeting options, and business tools available on the platform, including but not limited to:

  1. Creating and managing ad campaigns using the Facebook Ads Manager
  2. Using various ad formats such as image, video, carousel, and more
  3. Utilising Facebook's targeting options, such as demographics, interests, behaviours and custom audience
  4. Building and managing a Facebook Business Page, Group and Event
  5. Using Facebook Insights to track and measure the performance of your marketing efforts.

I posted something on my Page but hardly anyones sees it. Can you help?

Yes, Facebook Marketing can help increase the visibility of your Page's posts. With Facebook Advertising, you can target specific demographics and interests, reach a larger audience, and drive more traffic to your Page. Additionally, boosting a post or running a sponsored ad can increase visibility and engagement on your content. The key is to allocate a marketing budget for your Business Page and using the available tools from Facebook to ensure success.

I have already set up my Business Page, so can I go ahead with Facebook Marketing?

A better method is to ensure you have also set up your Facebook Business Manager, as it is a centralised platform for managing your Facebook Pages, Ad Accounts, and business assets. It allows you to securely manage your presence on Facebook, collaborate with team members, and control access to sensitive business information.

What is Facebook Ads Manager?

Facebook Ads Manager allows businesses and individuals to create, manage, and track their Facebook and Instagram advertising campaigns. You can:

  1. Create and run ad campaigns: Set a budget, target specific audiences, and choose the placements for your ads (e.g. Facebook, Instagram, Audience Network).
  2. Monitor performance: Track metrics such as impressions, clicks, conversions, and return on ad spend (ROAS).
  3. Optimise campaigns: Adjust bids, target audiences, and ad placements to improve performance.
  4. Access analytics: Use detailed insights and reporting to understand the effectiveness of your campaigns and make data-driven decisions.

Whether you're a small business or a large enterprise, you can use Facebook Ads Manager to reach your target audience, achieve your advertising goals, and measure the results of your campaigns on both Facebook and Instagram.

I have many Page Likes/Follows but they are not my intended audience. Can you help?

Most definitely! We use audience targeting on Facebook to select specific groups of people to show your ads, based on demographics, interests, behaviours, and more. The idea is to reach people who are most likely to be interested in your products or services, increasing the chances of them engaging with your ads.

Here are some common types of targeting options available on Facebook:

  1. Demographic targeting: Target people based on age, gender, education, job title, income, and more.
  2. Location targeting: Target people based on their current location, hometown, or places they have recently visited.
  3. Interest targeting: Target people based on the pages they have liked, apps they have used, or other interests they have expressed on Facebook.
  4. Behavioural targeting: Target people based on their online and offline behaviours, such as recent purchases, travel plans, and more.
  5. Custom Audiences: Target people who have already interacted with your business, such as website visitors, email subscribers, or past customers.

How much does Facebook marketing cost?

The cost of Facebook marketing can vary widely based on factors such as target audience, ad placement, competition for ad space, and advertising goals. On average, businesses spend between RM3 to RM15 per click and upwards of RM50 (or more) per day on Facebook advertising. It is still one of the most cost-effective media to get your message across to a large targetted audience compared to traditional media.

Do I need to sign a long-term contract with Optisage?

We do recommend a campaign period of at least 3-6 months to see effective and authentic long-term results as our certified consultants constantly do optimisation to ensure the optimum ROI on your ad spend. We believe in the long haul and treat all our clients as our partners as we work closely together with you to ensure all your objectives are met.

Will you provide any reports for my campaign?

We provide all our clients with comprehensive reports on campaigns summary, ad performance with details on reach, impressions, clicks, or conversions as well as total ad spent. And we will also schedule ongoing meetings to let you know what sort of optimisation or adjustments needs to be done for better performance.

Ready to Grow Your Business With Us?

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